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My investment with Sheldon was time and money well spent.
He is a wealth of knowledge.  I left each coaching session with clear, actionable goals.  I felt energized by his gift of laser beam focus toward the goal I presented.  He kept me on point and accountable, in a way that was truly collaborative. I consider Sheldon  a valuable resource for our remodeling business.

Steve Silverman, Vice President.  Valley Home Improvement
www.valleyhomeimprovement.com

bill Grinnell image"I highly recommend Sheldon for his ability to increase sales performance and team confidence.
His coaching has been right on target.  He’s reinvigorated me and my staff, honed our selling process, and helped us to deliver a more powerful and valuable sales message.  We now have higher quality appointments and more closing opportunities as a result of our work with Sheldon."

Rich Webber, Owner.  Webber & Grinnell Insurance
www.webberandgrinnell.com

Rob LaPorte"I earned a 350% return on my investment with Sheldon in four months. He is by far the most accomplished sales trainer in this entire region. He worked with me extensively for a year to create and implement a sustainable sales model. Indeed. the technical and procedural sales systems Sheldon set up for my company are still used amost exactly as he created them."

Rob Laporte, President
DISC

2disc.com

Bea Fields"Sheldon Snodgrass
is one of the most professional, creative sales coaches I have had the pleasure to work with. In less than three weeks, I had gained the clarity I needed to hone my key messaging, which gave me a tremendous boost in confidence in talking to key prospects. I was also extremely impressed with the sales letters Sheldon crafted for my direct mail campaign. They were professional, creative and quite unique, and I was so very proud to send these letters out to my prospects. I look forward to a very long consulting and coaching relationship with Sheldon...he is a true pro!"

Bea Fields, President, Bea Fields Companies

http://beafields.com/

Frieda Reischman "I highly recommend
Sheldon Snodgrass of the Steady Sales group. In a few short weeks I have landed meetings with my target contacts due to his advice and have secured one contract already. I recommend him highly for his realistic, efficient, and integrity based approach to marketing."

Frieda Reichsman, Owner,
http://www.moleculesinmotion.com

Charlie EpsteinIn 4 months,
my firm earned back nine and a half times what I had invested in the Steady Sales Group. If you are looking for an individual who can deliver on the promise of generating and closing real leads that lead to real revenue Sheldon Snodgrass is your man."

Charlie Epstein, President, The 401kCoach Program
www.the401kcoach.com

Mike Brown"I am very pleased
with the services provided by the Steady Sales Group. After just six weeks, we have noticed a significant improvement in the performance of team members making & closing cold calls, overcoming price objections and reducing drag accounts. I highly recommend Sheldon and The Steady Sales Group to any organization looking for a professional sales consultant that can deliver results."

Mike Brown, President, Camfour

www.camfour.com

"Sheldon's energy and commitment to our organization made us feel like we were his ONLY client. He energized us to look for small, ‘guerilla’ like marketing tactics for our organization—things that were affordable and eminently doable."

Ed Sayer, Executive Director, Hilltown Community Health Center http://www.hchcweb.org/

Kay Vie"I benefited
immensely from my work with Sheldon. I walked away feeling more confident about my sales approach, and my ability to directly yet courteously qualify prospects; a balance that was always difficult in the past. Most important, I left Sheldon’s coaching sessions motivated to make changes.”

Kay Vie, Account Executive,
Rediker Software

"Sheldon helped me see that every day there is something simple I could do to make my business more successful. Yet the simple things were sometimes hard for me, like picking up the phone to call a prospective retailer to carry my products. Even finding the right language to talk to perfect strangers about what it is I do, which is make wonderful chocolates, seemed onerous. But Sheldon made it so easy. His advice helped me market my business in the most effortless manner possible. Now business is oh so sweet. Thanks, Sheldon!"

Loralee Pilon, Owner, Dessertworks
www.dessertworks.com


Welcome to my Blog Page

  • I used to think of myself as an excellent motivator;
    that is before a former client and friend shared the
    best sales motivation speech of all time from a Master.

    To boost your sales effectiveness, you must listen to the Masters.

    Do what they tell you. 

    The Master in this video tells you everything you need
    to know about making more_money. 

    Easy, right?

    Wrong.  If willpower alone were enough, you would by now have
    accomplished many of your long-languishing goals.

    Why isn't willpower by itself enough? Why is a “Just do it!” attitude
    by itself “Just not sufficient” to achieve your goals?

    I’m still wrestling with that question on many levels.
    Certainly, for some, willpower is omnipotent.

    But for the majority of the entrepreneurs and sales people
    I’ve encountered in my sales coaching practice
    willpower alone isn’t enough.

  • In my last video message I spoke about the perils of perfection paralysis and the four things that I do,or try to do, to break out of it.

    You might recall that step-two is to break down yourproject into bite-sized, manageable chunks.

  •  

    Do you have a sales and marketing related project you've long intented to implement? I do, lot's of them in fact.

     

    Frankly, my good intention ofter withers on the vine because I bump up against an invisible wall.  Understanding why reveals a valuable sales and marketing lesson.

     

    You see, perfection paralysis or its close cousin, analysis paralysis, is a common malady among sales people and solopreneurs like me.

  • When I practiced karate some years ago, I remember repeating particular moves over and over again until I mastered them – although mastery is an elusive target because one can always improve.

    I peeked in the window of that same karate dojo recently, and noticed several black belts practicing the same moves that I, as a white belt, practiced oh so many times. These were basic moves, but with a lot more going on than you may think.

  • SUBJECT:  Sales resolutions, failures and recoveries

    As we fast approach the end of the first quarter of 2009, I can tell you I’m behind on at least one of the resolutions I made this year.  Not to worry though.  I have a  strategy to painlessly get back on track.

    With respect to the resolutions I make, do you know the difference between January 1st and any other day of the year? Nothing more than I’ve drawn a line in the sand, which frankly, I can do on any day.

    The sales and marketing resolutions I make, and sometimes keep, are significant not because of the day I choose to commence, but because I resolve again and again, week after week, to stay attuned to them.

  • This is an audio replay of a chapter preview for the latest Guerrilla Marketing book, in which I'm a featured author.  This book became an Amazon bestseller in the same week it was released.

    The chapter title is: "Guerrilla Salesmanship.  How a vintage Airstream trailer, chocolatechip cookies and artful questions thurned a start-up tech support company into a market leader."

    Click here to download or listen to audio.

 

 

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