Sheldon not only helped our CSRs tune into to more sales opportunities, but also helped them translate that awareness into action that more closed business. Our cross selling conversations increased by 36% and we more than doubled the number of sales from cross selling over the same period last year. Using techniques we learned from Sheldon we ask better questions, keep better score, and hold ourselves more accountable to the work of being our client‘s independent, insurance advocate. I highly recommend Sheldon Snodgrass, The Steady Sales Coach.